Australian funds management inflection point | Betashares
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Australian funds management inflection point
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Australian funds management inflection point

8 min read • 14 Oct 2026

The first ETF listed in the Australian market 25 years ago, spurring a fundamental shift in Australian investors’ preferences. Today the market is at an inflection point with an overwhelming preference for listed over unlisted vehicles and passive over active management. We unpack the key drivers behind this shift, where the industry sits today, and where it is heading.

Key points

01
ETFs have grown from below 2% of Australian fund assets to around 30% in 15 years, taking in over $150bn over the past five years while managed funds outside private assets shed $57bn. We expect ETFs to overtake unlisted managed funds by the end of the decade.
02
Passive and factor strategies have climbed from 17% of the market in 2011 to 43%, approaching parity with active management.
03
Among unlisted and active funds, only private assets are still gathering money, taking around $56bn over five years while other unlisted and active funds lost $57bn and $52bn.

Managed funds are being ETF’d

ETFs and unlisted managed funds (managed funds) share the same registered unit trust legal structure under the same governing law, the Corporations Act 2001. The key difference between the two comes from ETFs being listed and traded live on an exchange. This feature provides investors with greater price transparency, intraday liquidity and greater accessibility. By contrast managed funds are transacted directly via a fund manager or platform often just once a day.

A further advantage of the ETF structure is the ability to stream realised capital gains out to authorised participants as they redeem units. The same mechanism is legally available but practically impossible for managed funds. As a result, managed fund investors can be left carrying the capital gains tax bill generated by others who exited during the year, while ETF investors typically are not.

These advantages can make ETFs a more efficient vehicle for holding liquid have driven a marked shift in how Australians invest. Over the past 15 years the ETF share of fund assets has grown from below 2% to around 30%3. Over the past five financial years Australian ETFs have taken in over $150bn in net inflows while outside of private assets managed funds have shed more than $bn4.

Given these trends we expect ETF FUM in Australia to overtake managed funds by the end of the decade.

Getting active with your passive

The second major shift has been from active management to passive.

Broad market passive index funds, like those aiming to track the Solactive Australia 200 and similar indices, generally offer investors low cost, tax efficient, well diversified asset class building blocks. Despite their simplicity research shows a majority of actively managed funds underperform passive benchmarks, with the percentage of active funds underperforming increasing the longer the investment horizon5. Education around this underperformance has led many investors to increase their allocation to passive investments within portfolios over the past decade.

In 2011 passive investments made up 17% of the Australian funds management industry. Today the figure sits at 43%, close to an inflection point6. As this inflection point nears it is worth pointing out that the total FUM of the industry is less than 2% of the market capitalisation of the world’s 50 largest companies7. In other words, passive fund flows in Australia still have little influence on overall market movements.

More recently, growing education around factor ETFs has accelerated the move toward passive. Factor ETFs remain passive, tracking transparent rules-based indices, but instead of weighting companies by size they select and weight on other metrics.

A value index, for example, uses measures such as price to earnings, book value and cash flow, while a quality index looks to earnings strength and debt levels. The same approach applies in fixed income, where indices target factors like duration and credit.

While representing a small overall share today, factor ETFs are currently growing at a faster rate than both active and broad market passive funds. Over the past 5 financial years factor ETF funds under management have grown at a rate of 31% per annum compared to 15% p.a. for broad market index funds and 1% p.a. for active. Over the same period equity factor funds have recorded inflows of $21bn while active equity funds have recorded outflows of $51bn, with only rising markets keeping active assets from shrinking8.

We believe factor ETFs will continue to grow and take up a larger share of the Australian funds management industry as advisers and investors turn to these strategies alongside market capitalisation indices and in place of traditional active managers.

Where unlisted active funds will still play a role

Private asset funds have experienced significant growth over the past decade. Private asset securities, such as direct corporate loans, mortgage-backed securities and unlisted company equity, are not liquid enough to be suitable for the ETF structure. Similarly passive index tracking funds are not suited to underlying securities that cannot be readily bought and sold.

As such, unlisted active funds will still have a significant role to play in the future of the Australian funds management industry by providing access to this increasingly large and relevant asset class.

Within the Australian funds management industry private asset funds now report a collective $102 billion in funds under management, having more than tripled over the past five years.

Private asset funds are the only unlisted and active segments with consistent inflows over the past 5 years recording $56bn in net flows9. Over the same period all other unlisted and active funds recorded outflows of $57bn and $52bn respectively10. In other words, the net inflows into unlisted private asset funds have masked just how bad outflows from traditional unlisted and active strategies have been in Australia.

Setting private assets aside, within the public asset fund universe passive is 46%, close to parity with active. On a vehicle basis, ETF assets now stand at more than 40% of the unlisted managed fund market11. We expect the passive, ETF and private asset segments to keep growing while the traditional active and unlisted segments shrink.

This information has been prepared by Betashares Capital Limited (ACN 139 566 868, AFSL 341181) (“Betashares”), the issuer of the Betashares Funds and Betashares Invest, the IDPS-like scheme available through the Betashares Direct platform. The information contained in this article is general information only and does not take into account any person’s financial objectives, situation or needs. Investors should consider the appropriateness of the information taking into account such factors and seek financial advice.

This article is provided for information purposes only and is not a recommendation to make any investment or adopt any investment strategy. This material may contain forward-looking statements. These statements reflect current expectations based on information available at the time of writing. Actual results may differ materially from forecasts. Betashares is not a tax adviser. This information should not be construed or relied on as tax advice and investors should obtain professional, independent tax advice before making an investment decision.

Before making an investment decision, investors should read the PDS and TMD for the relevant financial product and obtain professional advice, available at www.betashares.com.au.

1. Source: Betashares, ASX, Cboe, LSEG/Lipper, Morningstar Direct.. November 2011 to August 2026. Unlisted managed funds are Australian-domiciled open-end funds reporting in Australian dollars, with superannuation, insurance and closed-end wrappers excluded.

2. Source: Betashares, ASX, Cboe, LSEG/Lipper. November 2011 to August 2026. Unlisted managed funds are Australian-domiciled open-end funds reporting in Australian dollars, with superannuation, insurance and closed-end wrappers excluded.

3. Source: Betashares, ASX, Cboe, LSEG/Lipper. November 2011 to August 2026. Unlisted managed funds are Australian-domiciled open-end funds reporting in Australian dollars, with superannuation, insurance and closed-end wrappers excluded. ↑

4. Source: Betashares, Morningstar Direct, ASX, CBOE. July 2021 to June 2026. ↑

5. Source: S&P Passive Versus Active (SPIVA) reports. ↑

6. Source: Betashares, ASX, Cboe, LSEG/Lipper. November 2011 to August 2026. Unlisted managed funds are Australian-domiciled open-end funds reporting in Australian dollars, with superannuation, insurance and closed-end wrappers excluded. ↑

7. Source: Bloomberg. As at 31 August 2026. ↑

8. Source: Betashares, Morningstar Direct, ASX, CBOE. July 2021 to June 2026. ↑

9. Source: Betashares, Morningstar Direct, ASX, CBOE. July 2021 to June 2026. ↑

10. Source: Betashares, Morningstar Direct, ASX, CBOE. July 2021 to June 2026. ↑

11. Source: Betashares, Morningstar Direct, ASX, CBOE. July 2021 to June 2026. ↑

Written by
Tom Wickenden works as an investment strategist in Betashares investment strategy and research team. Tom is responsible for supporting both the sales and marketing teams across Betashares’ wide range of funds including all major asset classes. In his day-today Tom writes investment insights, prepares and presents investment presentations, attends meetings as a specialist resource, and represents Betashares in external media, podcasts, conferences, and op-eds. Prior to Betashares Tom worked in an accounting firm in London specialising in the fields of audit and forensic accounting. Tom is a Chartered Financial Analyst and has a Bachelor of Commerce majoring in Economics and Accounting from the University of Sydney.
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