Home
keyboard_arrow_down
chevron_right
Advisers Insights
keyboard_arrow_down
chevron_right
Most investors look back and say the same thing
keyboard_arrow_down

Most investors look back and say the same thing

5 min read 25 Jun 2026

Ask investors who have been in the market for a few years what they would tell their earlier selves, and a pattern tends to emerge.

It is rarely about finding a better fund or waiting until they had a firmer grasp of every market cycle and every nuance of portfolio construction. The answer is usually much simpler: they would have started sooner. Not with more knowledge or more money, just sooner.

That is worth remembering if you are somewhere between thinking about investing and actually doing it, because most investors who are now further along were once exactly where you might be now.

The gap between knowing and doing

There is a stage most investors recognise. You have done some reading. You understand the case for a broadly diversified investment portfolio. You know fees matter and time in the market counts. You may have even identified the fund or funds you want.

But you have not acted yet, and the delay feels rational. One more product comparison, wait for the market to settle, make sure you haven’t missed anything obvious.

None of that is unreasonable, but there is a point where more research stops making the decision easier and simply delays it.

Why earlier tends to matter

The reason most experienced investors wish they had started sooner comes down to how compounding works. Returns in a growing portfolio can generate their own returns, and over long periods that process has the potential to make an enormous difference to where you end up. The catch is that compounding needs time to do its work, and time is the one thing you cannot buy back.

A year of delay early in your investing life could cost more than a year of delay later, because that early period is when the compounding runway is longest. You do not need to invest a large amount for this to matter. Even modest, regular contributions made consistently over many years can grow into something significant, not because of dramatic returns in any single year, but because of the accumulated effect of staying invested across many of them.

Waiting for a better moment can feel like prudence, but it often just shortens the runway.

Making the decision easier

Part of what makes that first investment feel heavy is the sense that it has to be right and that one decision carries the weight of everything that follows. But investing rarely works that way. You start, you contribute regularly and you adjust as you go. The first move is just that: a first move.

That’s where a simple-to-access structure earns its place. A broad, low-cost, diversified share ETF does not ask you to pick a single company or time a market move.

It provides diversified exposure across hundreds (or thousands) of companies and can form a simple foundation for your portfolio.

If you’re looking for a place to start, the key is not finding the perfect investment. It’s finding a sensible foundation you can continue building on over time.

Though there are a range of ways this could be achieved, there are two ways using Betashares ETFs that can help you to build that kind of foundation, depending on the level of control you are seeking.

If you’re after one fund to form the ‘core’ of your share portfolio, DHHF Diversified All Growth ETF provides diversified exposure across Australian and global shares through a single ETF. It’s a simple-to-access option for investors who want one fund to form the foundation of their portfolio.

If you prefer to manage the Australian and global allocation yourself, A200 ( A200 Australia 200 ETF , with a management fee of 0.04% p.a.) holds 200 of the largest ASX-listed companies, and BGBL ( BGBL Global Shares ETF , with a management fee of 0.08% p.a.) holds more than 1,200 companies across developed global markets.

Together, A200 and BGBL can provide two core building blocks for Australian shares and global shares.

There is no perfect moment

The perfect moment is almost always obvious in hindsight rather than in advance, and markets have a way of making waiting feel sensible in almost any environment. They can rise when they look expensive and fall when everything looks calm, and there is nearly always a headline that seems to justify holding off a little longer.

That is why most long-term investors tend to focus less on timing their entry and more on establishing a process they can actually maintain. A simple investment approach can help to support that kind of consistency: you decide how much to invest, choose the structure that suits you, add when you can and hold through the noise.

Most investors who have been investing for years don’t look back wishing they had waited longer. They wish they had started sooner.

There are risks associated with an investment in each Fund, including:
– for A200 – market risk, security-specific risk, industry sector risk and index tracking risk
– for BGBL – market risk, international investment risk and currency risk
– for DHHF – asset allocation risk, market risk, currency risk, underlying ETFs risk and index tracking risk.

 
Investment value can go up and down. An investment in a Fund should only be made after considering your particular circumstances, including your tolerance for risk. For more information on risks and other features of each Fund, please see the Product Disclosure Statement and Target Market Determination, both available on this website.