The Betashares
story

Since Betashares was founded in 2009, our vision has always been to help Australians to financially progress. Having established a reputation as a pioneer in the exchange traded fund (ETF) industry, we have grown to become a leading financial services company and are now expanding into superannuation.

Serving one million
Australian investors

Today Betashares serves more than one million investors and their advisers, and manages over $40 billion in assets across Australia’s broadest range of exchange traded funds (ETFs). An ETF is an investment fund that trades on the ASX just like a share. They provide diversification and are a simple, transparent and cost-effective option for Australian’s seeking to build long-term wealth.

1 milllion
Australian investors
$40 billion
ETF assets under management
13 years
Serving customers

Built by local experts

As an Australian-founded and run business, we are uniquely placed to help Australians build wealth. We are honoured to have received multiple awards over the years including Money Magazine’s ‘Best of the Best’.

Making investing accessible

The most recent step in our mission to make investing accessible and affordable has been the launch of Betashares Direct, our new investing platform that provides convenient access to 350+ ASX-traded ETFs.

“ Our vision is to enable every 
Australian to financially progress ”

Superannuation –
the next step

As we expand beyond ETFs to offer a wider range of financial solutions, we are committed to bringing our investing expertise, cost-effectiveness and investor education to improve the superannuation and retirement experience.

We’re proud to welcome Bendigo Super members and look forward to building an exciting future together.

Awards are opinions only and are subject to change. Members should make their own assessment of the suitability of this information.