In a significant step forward for financial and investment education in Australia, we are teaming up with Equity Mates to advance our shared mission of helping Australians to take charge of their financial future and progress on their long-term financial goals.
To facilitate this goal, we have signed an agreement to acquire Equity Mates and, in addition, will commit to a further significant financial investment to help the companies deliver on our shared vision. As a result, together with Equity Mates, we will be able to reach more Australians with high quality educational material to improve financial literacy and investment knowledge.
Our investment in Equity Mates, which is subject to customary regulatory approvals, is a natural continuation of our mission to help Australians make smarter and more informed financial decisions through the delivery of innovative, engaging and informative education material.
We have long prided ourselves on our commitment to supporting investors through innovative products and accessible educational resources, while Equity Mates has built a trusted platform that makes investing relatable and approachable for everyday Australians.
Following the investment, Equity Mates will accelerate a range of growth initiatives, including expanding its content offering, enhancing community engagement, and building new educational tools – all while maintaining its distinct voice and brand.
Equity Mates’ co-founders, Bryce Leske and Alec Renehan, have made a long term commitment to continue leading Equity Mates as an independent business within our broader Group – with Equity Mates retaining full editorial independence, while benefitting from the strength and scale of our growing business.
Founded in 2017, Equity Mates has grown into a leading voice in financial literacy, creating a loyal community of listeners who trust the show for its relatable, jargon-free approach to investing. With millions of downloads, multiple podcasts under its banner, and a growing range of educational tools, Equity Mates has become a go-to educational resource for Australians seeking to learn more about building long-term wealth.
The full range of Equity Mates content can be found here