Betashares reaches $50 billion, gears up for next phase of growth

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Betashares, a leading Australian financial services company, today announced it has reached $50 billion in funds under management, marking a significant milestone for the business as it accelerates its mission to help Australians build long-term wealth.

The milestone comes as Betashares continues its transformation into a diversified financial services business, in partnership with a growing client base of over one million investors and financial advisers.

Betashares reached the $50 billion milestone following sustained growth across its growing range of investment and wealth creation solutions – including ETFs, managed accounts, diversified portfolios, and its fast growing investment platform, Betashares Direct. The company has recently expanded into Australia’s $3.9 trillion superannuation industry, with the acquisition of Bendigo Superannuation.

Since the launch of the first Betashares ETFs in December 2010 to April 2025, the firm has grown ETF assets under management by 56.9% p.a., outpacing the broader ETF industry, which has grown by 31.5% p.a. in that time.

The announcement of the $50 billion milestone for Betashares follows last year’s strategic investment from Singapore’s sovereign wealth investment company, Temasek, which is helping accelerate a range of growth initiatives, including new products, services and technologies.

Mr Alex Vynokur, Betashares Founder and Chief Executive Officer, said the milestone was an opportunity to reflect on the progress made by the firm and the value of its deepening partnerships with clients.

“For nearly 15 years, we have worked hard to build a long-standing partnership with our clients. As a trusted steward of capital on behalf of our clients, we deeply appreciate the importance of trust and we are looking forward to continuing to strengthen this partnership in the years and decades ahead,” Mr Vynokur said.

“We are very excited about the future of our business and the growing role we can play in assisting more Australians build their long-term wealth. We are particularly passionate about the opportunity to harness responsible innovation to build a growing range of investment and wealth solutions, for financial advisors and self directed investors, that are based on our core values of simplicity, transparency and value for money,” Mr Vynokur continued.

The milestone for Betashares comes as the Australian ETF industry continues on a strong upward trajectory. Despite the strong growth of the industry over the past decade, adoption of ETFs in Australian portfolios has significant scope to accelerate further, when compared to a number of developed markets.

“The runway for growth for Betashares remains very long, and we’re working hard to build out our capabilities and services to help more Australians grow their wealth,” Mr Vynokur concluded.